Television spots had been too expensive to produce in the past. However, working with production companies directly, and incorporating cost saving measures during pre-production, we were able to deliver the spots and stay within budget.
Bringing Christmas wishes to life highlights the magic sending money brings to a family far away. Filmed as a :30 second spot used globally, it was also edited to region specific shorts for broadcast and online use. Local languages would replace the VO as needed.
:30 second global spot
:15 second spot for US, UK, and Eastern European markets
:15 second spot used in US, UK, and Caribbean markets
:15 second spot for US, UK, and Latin American markets